Digital Printing Services became one of the bases of modern marketing in terms of flexibility, efficiency, and great results for businesses. However, despite their popularity and growing usage, there are still a few misconceptions about digital printing. Let’s see how to debunk five myths so that you understand the real value of digital printing services.
Myth 1: Digital Printing Is Only Good for Small Print Runs
One of the biggest myths is that digital printing can only be achieved with small print runs. Digital printing, although it thrives in the productivity of smaller quantities, can also take on larger orders.
Improved technology now allows for fast-speed production without reducing the quality, making it a viable option for companies of every size. You might need a few hundred flyers or thousands of brochures-this service can handle all that without any hassle.
Myth 2: Digital printing is more expensive than offset printing
Most people feel that digital print services are pretty cost-intensive compared to traditional approaches. It is true that for large runs, the unit cost for digital printing is relatively higher compared to offset.
However, for small to medium print runs, the savings made in reduced setup times and the lack of plate costs makes it more valuable for the business case. And with the aid of on-demand printing, companies may reduce the waste and inventory levels, thus making digital printing an affordable exercise for many businesses.
Myth 3: Digital Printing Compromises Quality for Speed
Some people think that when it comes to digital printing, the quality suffers because of its speed. Never further from the truth. Latest advancements in modern digital printers ensure that images are sharp, and colors are bright – second to none like with the older techniques of printing.
Given their high resolution and virtually unlimited material options, for marketing that needs an executive finish, digital printing can be proud to offer something that traditional techniques just cannot.
Myth 4: Digital Printing Is Not Environmentally Friendly
Another myth is that digital printing is worse for the environment than the old print process. The reality is that digital printing can be even more environmentally friendly. It produces less waste because there is no plate development process to require chemicals or environmental waste in the actual printing process.
Many digital printers, in addition to offering eco-friendly printing options, use recycled materials and soy-based inks, for example. With the right selection of digital print services, businesses can meet their marketing needs while reducing their environmental footprint.
Myth 5: Digital Printing Offers Very Little Flexibility
Some say that digital printing usually does not allow any form of customization. However, digital printing always offers flexibility in personalized creation. Businesses can customize content for various target audiences through variable data print, creating better engagement and effects.
By understanding the hard truth about digital print services, business houses can make decisions on what marketing strategies may suit them best. With all these debunks, it is evident that digital printing is all about flexibility and quality as well as sustainability, making it the ideal choice for most modern businesses.
We, at Creative Digital Advertising LLC, will provide you with the best Digital Printing Dubai solutions, matched to your needs precisely. Let’s take your brand to the next level with our expert services together.
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