How to Start a Salon Franchise in India for Under 15 Lakhs
Beauty and wellness industries in India are increasingly booming. So, for those who have a dream of owning a salon but can’t afford to do so, don’t worry. It is entirely possible to initiate a salon franchise under 15 lakhs in India with the correct planning and choices. Here is your step-by-step guide that will help you make it all happen.
- Set Your Budget and Goals
Define your financial capabilities and business objectives before entering the salon business. Given that you have a budget of fewer than 15 lakhs look for franchises that require low initial investment and minimal running costs. Specify whether you would like to handle the salon yourself or hire professionals to run the business.
- Study Low-cost Salon Franchises
There are a few salon franchisees in India for low-cost entrepreneurs. Study brands that provide a salon franchise under 15 lakhs in India. Some may be popular options, such as smaller setups, kiosks, or niche services like express salons that provide haircutting or grooming, especially quick haircuts or specialized treatments.
- Assess Franchise Offers
Assess franchise offers so that they are really providing value for the money invested. Look for the following details:
- Initial franchise fees
- Royalty percentages
- Training and support
- Marketing assistance
Ensure that the franchisor has a proven track record and business model suited for your target market.
- Choose the Right Location
The success of your salon franchise will heavily depend on its location. This is because there are some high-traffic shopping malls, residential areas, or commercial complexes which can serve the purpose. However, the area selected should align with the target market and within budget constraints.
- Know Your Market Demand
Conduct a market analysis to find out the demand for salon services in your location. Identify the gaps in the market, like affordable grooming services, and ensure that your franchise offering is aligned with those needs.
- Leverage Training and Support
Support is one of the biggest reasons to invest in a salon franchise under 15 lakhs in India. Many franchises offer you and your employees training programs, so you’re always delivering the same quality and consistency. Be sure to find a franchise that offers hands-on training and ongoing operational support.
- Optimize Costs
Working on a tight budget requires careful cost management. One should start small and expand gradually as the business grows. Seek franchisors who can offer cost-effective solutions for furniture, equipment, and products.
- Market Your Salon Properly
Marketing is an important tool for attracting customers. Most salon franchises offer marketing support, including advertisements, social media campaigns, and promotional strategies. Take advantage of these resources to make your salon a buzz. In addition, local marketing should be used, such as first-time customer discounts and loyalty programs.
Wrapping Up
Starting a salon franchise under 15 lakhs in India is quite possible and rewarding if done in the right manner. An affordable franchise, choosing the right location, and giving quality service are sure to ensure success in this growing beauty business. With planning and dedication, your salon will become the best place for the customers in your locality.
